Frequently asked questions about SEO optimization and our services

SEO (Search Engine Optimization) is the process of improving a website’s technical setup, structure and content to earn higher positions in Google’s organic results. It rests on three pillars: on-page (content and structure), off-page (authority through links) and technical (speed, indexing, structured data). Details in the complete guide.

The first improvements usually appear within 2–3 months, and solid results within 4–8 months, depending on competition in your niche, the domain’s history and the resources allocated. Local SEO delivers results faster: first movements within 4–8 weeks.

No — and no honest agency can, because nobody outside Google controls its algorithm. What we commit to is a professional, transparent and measurable process, with reporting based on real data from Search Console and Analytics.

Yes — and arguably it matters even more. AI search engines tend to draw their answers from the content of authoritative websites: exactly what well-executed SEO builds. Well-optimized sites have a better chance on both fronts — Google rankings and citations in AI answers. See our GEO service.

Ads bring traffic instantly, but you pay for every click and your visibility disappears when you stop the budget. SEO builds an asset: the investment you make in the first months can keep bringing visitors for years, often at a lower cost per customer.

With a complete SEO audit — the diagnosis that determines what is holding your rankings back right now and in what order to fix it. Without it, later investments risk being misdirected.

Four areas: technical (speed, indexing, Core Web Vitals, structured data), on-page (content, metadata, structure), authority (the backlink profile) and competitor analysis with keyword opportunities. Deliverable: a prioritized report with concrete solutions.

Articles published on authoritative external websites that include links to your site — a scalable link building method widely used in Romania. They carry less risk when done right: real websites, original content, natural anchor text, a steady pace. Details at SEO advertorials.

Yes: online stores (WooCommerce, PrestaShop), business and service websites, content portals, local businesses, custom PHP platforms. For ecommerce we have a dedicated service.

Yes — we build SEO-optimized websites from day one: keyword-driven architecture, a focus on good Core Web Vitals scores, native structured data and a GEO foundation. Usually cheaper than fixing things later.

Yes, through SEO consulting: strategy, prioritization, one-off audits, training and second opinions. We set the direction, your team executes.

It depends on the size of your website, competition in your market and your goals. We work with tailored monthly retainers and one-off projects. We have published an honest pricing guide — and you get the exact quote after a free analysis.

Offers like “complete SEO, #1 ranking guaranteed, rock-bottom price” rarely add up unless the provider does almost no work or uses risky tactics. The real cost comes later — lost rankings, algorithmic penalties, months of recovery.

No. We recommend a minimum of 6 months for solid results — that is how SEO works — but we don’t lock clients into long, inflexible contracts. Results are the reason clients stay.

Real figures from Google Search Console and Analytics: rankings for the targeted keywords, organic traffic, conversions — plus a concrete list of the work completed (optimized pages, published content, live advertorials with URLs). Reports are written in English or Romanian.

Optimizing your website for AI-based answer engines — ChatGPT, Perplexity, Google AI Overviews — so that they cite you as a source. It includes citable content, complete structured data and entity authority. Details at the GEO service.

Google’s metrics that measure real user experience: LCP (loading speed), INP (responsiveness) and CLS (visual stability). They can influence rankings and conversions. Explanations and fixes in the dedicated guide.

Standardized markup in a page’s code that explicitly describes its content (business, service, article, FAQ) for search engines and AI. It can generate rich results — stars, prices, breadcrumbs directly in Google, depending on what Google currently supports. Other terms are explained in the SEO glossary.

A quick diagnosis identifies the cause: an algorithm update, a technical problem (indexing, speed, a botched migration), a penalty or seasonality. An audit or a consulting session gives you the answer based on data, not guesswork.