SEO service

GEO — become a source that AI answers cite

More and more customers no longer search on classic Google — they ask ChatGPT or Perplexity, or get answers from Google AI Overviews. GEO (Generative Engine Optimization) aims to put you in those answers as a cited source.

AI Overviews ChatGPT · Perplexityllms.txt emerging standardEntity verifiable and citable

What’s included

What GEO optimization includes

Content structured for extraction

Direct answers at the top of the page, definitions, lists, tables and FAQs — formats that AI systems tend to cite.

Complete structured data

Organization, Person, Service, FAQPage, Article — an unambiguous link between brand, authors and services.

Entity authority

Consistent company data everywhere, mentions in credible publications, a verifiable author profile.

llms.txt and AI crawler access

Files dedicated to AI crawlers, plus correct robots.txt configuration for GPTBot, PerplexityBot and ClaudeBot.

AI visibility monitoring

We periodically test the relevant questions in your niche across the main AI search engines and track mentions.

Continuous optimization

We adjust wording and structure based on what AI search engines actually cite in your niche.

What GEO is and why it matters now

GEO (Generative Engine Optimization) is the discipline of optimizing your online presence so that generative engines — ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews — use and cite your website when they build answers. While classic SEO fights for positions in a list, GEO fights to be the source of the answer.

How AI search engines choose their sources

Systems like AI Overviews and Perplexity search for relevant pages in real time, extract the matching passages and compose the answer, citing their sources. The classic SEO factors still apply — relevance, authority, indexability — but a new criterion appears: how easy your content is to extract and cite. We explain the 7 techniques that work in the GEO guide on our blog.

SEO + GEO: the same foundation, two fronts

A site properly optimized for Google — fast, structured, with authoritative content — already has the foundation for GEO. We add the specific layer: citable wording, rich semantics through structured data, and entity authority built through publication mentions. And we write new content from the start for two audiences — people and AI (see our SEO content service).

The practical test: ask ChatGPT and Perplexity 10 questions from your niche. If you’re not mentioned, you’ve just found the exact list of pages you need to build.

Benefits

What you actually gain

Presence in AI answers

Your brand can appear where your competitors haven’t looked yet.

First-mover advantage

GEO is still at an early stage in many markets, including Romania — early movers may gain a lasting advantage.

Double payoff

The same optimizations also strengthen your classic Google rankings.

Measurable

We track concretely whether and how you are cited, not just “we optimized.”

FAQ

Frequently asked questions about GEO optimization

Does GEO replace SEO?

No — we do them together. Google remains the main source of traffic, but the share of searches answered by AI is growing. The right strategy covers both fronts with the same foundation.

How do you measure GEO results?

Through systematic testing of relevant questions in ChatGPT, Perplexity and Google AI Overviews, monitoring of brand mentions, and analysis of referral traffic from these platforms.

What is llms.txt?

A proposed convention (see llmstxt.org): a Markdown file placed at the root of your website that gives AI systems a structured summary of your content and key pages. It sits in the same place as robots.txt but is meant to aid understanding rather than block access, and not every AI provider says it uses it.

How long until we appear in AI answers?

AI Overviews and Perplexity can pick up citable content relatively quickly, sometimes within weeks, though timing varies. Presence in the built-in knowledge of models such as ChatGPT is built over time, through authority and consistent mentions.

Start with GEO optimization for your website

Send us your website address and we’ll reply with a free initial analysis and a concrete SEO optimization strategy — no obligation.